Fripp THE Executive Speech Coach

Humorist, Linda Larsen's YouTube Video - How She Always Wanted to Be Like Professional Speaker, Patricia Fripp

From Linda Larsen's YouTube Channel: "Humorist, Linda Larsen, describes (in exacting, and hilarious detail) how she always wanted to be like the amazing, incomparable, talented speaker, Patricia Fripp."

For more about Linda Larsen visit: http://www.lindalarsen.com

Visit http://fripp.com for CDs, DVDs and books for professional speakers, and wonderful free articles on speaking professionally.

Getting Paid to Speak by Next Week: Your first engagements

Getting paid to speak by next week: how do you get your first engagements?
Then, once you are getting booked how do you get invited back?
These were the topics on my event with Darren LaCroix.

Do you dream of becoming a professional speaker?

Do you want to get paid for your talks?

Do you want to market your business through speaking at service clubs?

After all, that is exactly the way your scribe Patricia Fripp started her journey to become a professional speaker when I was San Francisco’s top men’s hairstylist. For fifteen years I was solidly booked yet had to build the business for my staff who were not the shameless self promoters I was!

One of my partners in World Champions Edge, Darren LaCroix  who was the Toastmasters International 2001 World Champion has a great service for new and emerging professional speakers “Get Paid to Speak TV.”

On Thursday, June 25 I was his guest. Check out the recording!Recording:

http://www.ustream.tv/recorded/1712133

If you enjoy it you can watch Darren’s past events. Next time I will be with Darren for this FREE event is Friday, August 21. Our initial topic before we answer questions is “How to sell from the stage…without selling from the stage.”

Keynote Speaking Valuable & Profitable: Help Comes from SpeakerMatch

Writing to you from my San Francisco office.

If you are looking for a source of lower fee speaking engagements you CAN'T go wrong to check out the program my friends at SpeakerMatch offer.

http://www.speakermatch.com/showcase/samplejobs.asp

They offer great Telseminars that are free! Even if you are not part of their program.
You can replay 2 of Fripp's an other's

http://www.speakermatch.com/radio/replays.asp

Here is the next offering....if you can't tune in...I will be speaking and coaching executives in Milwaukee...you can do what I plan to…replay it that evening.

For many years at the National Speakers Association I have watch Bryan and his team at SpeakerMatch contribute to the education of never and upcoming speakers. Now the economy is not as good even the long term established speakers are looking for help from the SpeakerMatch lead service.
 
COMPLIMENTARY TELESEMINAR
Thursday, April 30th at NOON Central
(1 p.m. Eastern, 11 a.m. Mountain, 10 a.m. Pacific)

What Happens To My Speaking Business If the Economy Tanks?
The Top 3 Secrets to Profiting As a Speaker Despite the Economic Recession!

The economy is sinking. Jobs are drying up. And 'solo-prenuer' speakers across the country are getting worried! How do you ENSURE YOU STAY PROFITABLE with your speaking business despite a major economic downturn?

Join marketing experts Justin Livingston and Callan Rush for a 60 minute TeleSeminar that could literally save your business!

Co-founders of highly successful Leader to Luminary Training, Justin and Callan have worked with some of the biggest names in the speaking industry ... advising them behind the scenes on everything from magnetizing more clients, to mesmerizing their audiences, to creating massive profits in the speaking business.
On this call you'll learn...

• What the current economic recession really means for you and your business
• The simplest strategy to' recession-proof' your speaking business immediately
• How to DOUBLE or even TRIPLE your client base while most other speakers struggle
• How to ensure your First Time Clients become Life Time Clients
• The top 3 secrets to profiting as a speaker despite an economic recession

You'll leave the call with renewed inspiration, concrete confidence, and a tool box full of new strategies to help you get your important message into the lives of thousands of people quickly and easily.

For More Information And To Register, Visit:
http://www.speakermatch.com/radio

About Our Guests
Justin Livingston is known in the upper echelons of the personal development industry as 'The Magnetic Marketer'. He's one of a handful of people in the world with highly specialized knowledge in the strategic design and implementation of leading edge sales and marketing strategies--strategies specifically designed for Live Event businesses.

Before co-founding highly successful Leader to Luminary Training, Justin was literally the 'Guy behind the Gurus.' A naturally gifted logician and sales maverick, Justin was brought in as head marketing consultant to many of the biggest names in the workshop and seminar industry.

He's designed hundreds of innovative promotions, managed one of the biggest affiliate marketing campaigns in the seminar industry, and designed and implemented enormously creative sales strategies with astounding results! Known as the 'Playful Genius' to his friends, Justin is a Sales & Marketing whiz kid with a heart of gold.

Callan Rush, the first female to lead from the stage for the largest personal development company in the world, now dedicates her time helping workshop, retreat, and seminar leaders build life-changing, lucrative businesses.

A top-notch trainer with over 15 years of success in the speaking, training and seminar industry, Callan has mastered the secrets to creating a successful, profitable live event business that helps thousands of people around the world.

An expert in authentic, ethical sales and marketing, Callan delights her audiences with her unique blend of humor and wisdom, honesty and openness, and complete generosity of self and spirit.

NOTE: A replay will be available immediately after the call at www.speakermatch.com/radio

Patricia Fripp and Associates never recommends a company or service unless we are very famiar with them or do bsuiness with them ourselves.

Photo of Fripp home by Harold Hingle. His exhibit is at Tart to Tart on Irving Street, San Francisco.
Around the corner from Fripp World Headquarters.

Effective public speaking meeting: Past Presidents NSANC Unplugged!

Tough Econonic Times for Professional Speakers...or is it?

The best place to receive the best public speaking advice, or if you need marketing advice for professional speakers, is to attend a National Speakers Association http://www.nsaspeaker.org

meeting. The NSA Chapters are the life blood of NSA. One of my claims to fame is I have spoken at more National Speakers Association chapter meetings than anyone else in the world.

As my brother brilliant guitarist Robert Fripp says "We have to turn a seeming disadvantage to an advantage."

http://www.robertfrippspeaks.com

While the world is talking about how bad our business is others get together and support and learn from each other. Saturday, March 7, 2009 was the most recent meeting of our NSANC.

My speech writer Fripp Associate http://www.frippassociates.com  Ian Griffin is also the President of National Speakers Association Northern California. http://www.nsanc.org

Last Saturday four Past Presidents including the founding president (me!) were on a panel. Ian has really mastered the Flip camera and he did such a good job with reporting the meeting why don't I piggy back on his efforts <G> with his total permission of course.

Not only am I am member of NSANC I speaking at NSA Chapters all over the country and belong to NSA Las Vegas. Check out my link if you want to see me this week in Salt Lake City, UT and Richmond VA.

http://www.fripp.com/hearfripp.html

In April I will be in Portland, OR and June in Las Vegas. (Vegas is not listed yet and will be June 20.)

Here is the link for 1 of 4 NSANC Past President's Panel

http://www.exec-comms.com/blog/2009/03/09/tough-economic-times-professional-speakers-panel-1-of-4/

Here is 2 of 4
http://www.exec-comms.com/blog/2009/03/09/tough-economic-times-professional-speakers-panel-2-of-4/

Here is 3 of 4
http://www.exec-comms.com/blog/2009/03/09/tough-economic-times-professional-speakers-panel-3-of-4/

Here is 4 of 4
http://www.exec-comms.com/blog/2009/03/09/tough-economic-times-professional-speakers-panel-4-of-4/

Ian Griffin's blog is well written, updated frequently, and a model for all bloggers!

http://www.exec-comms.com

Barry Wishner was a brilliant well researched and prepared emcee.

FREE Teleseminar - Thursday February 26, 2009

 Taking Your Presentation to the Next Level: How to UP Your Value in a DOWN Economy
SpeakerMatch Teleseminar Series

Thursday, February 26th at Noon Central Time
(1:00 p.m. Eastern, 11:00 a.m. Mountain, 10:00 a.m. Pacific)

Click here for your free registration:
http://www.speakermatch.com/teleseminars/022609/register.asp

It is no secret…corporate travel budgets are down, associations are predicting less attendees, and convention committees are asking speakers to cut their fees. What can ambitious speakers do? They can UP their value in a DOWN economy!

Patricia Fripp says, “We need to increase the effectiveness of our marketing and revisit the quality of our presentations.” Being perceived as a dynamic, inspiring, and persuasive presenter is no longer a nice skill to have; it is a matter of business life and death!

This starts with your marketing and is magnified in your presentation. If you are a novice, intermediate, or even advanced business or professional presenter, you will benefit from this teleseminar. Patricia has a unique ability to demystify the process of what it takes to transform a good presentation into a GREAT one!

With Patricia, you will learn some often over-looked marketing philosophies and hear Fripp’s Good to Great: 10 Little-Known Techniques to Transform Your Speech...and a bonus!

During this call, you'll discover how to:

• Revisit your marketing with fresh eyes
• Identify do's and dont's that ensure a successful presentation
• Adapt two comedy techniques that add retention
• Open and close with more impact
• Avoid the unconscious goof that will hurt your credibility
• Improve listener buy-in for your point of view
• Be remembered and repeated
• Be persuasive, clear, and concise
• Make your stories memorable
• Receive high caliber advice for a low investment

Click here for your free registration:
http://www.speakermatch.com/teleseminars/022609/register.asp

Top Speechwriters in Washington DC: A Peak Inside...

This week I am in Washington DC for the Ragan Speechwriters Conference. It is great to associates with people who write for Presidents of the United States and top corporate leaders. One of the other speakers who has me motivated to do more Podcasts is one of my Fripp Associates Ian Griffin. http://www.frippassociates.com

He is also President of the National Speakers Association of Northern California. I founded the group 30 years ago. http://www.nsanc.org

Here’s the link to Ian’s first blog posting with a video of Mike Long presenting morning on ‘Structure and Style’ http://www.exec-comms.com/blog/2009/02/11/mike-long-better-structure-better-style/

Go Hollywood & Collaborate! Learn from Fripp, Cantu, Garfinkel

Go Hollywood & Collaborate
By Patricia Fripp, CSP, CPAE

In Hollywood, it takes hundreds of talented people in front of and behind the camera, all working together to create a great movie. What works in Tinsel Town can also bring big benefits for speakers.

I often brainstormed with David Garfinkel, copy-writing genius and budding screenwriter, and late, great John Cantu, the San Francisco comedy legend. John could find something funny in anything. Garfinkel has a great mind for inserting a sales message or a dramatic Hollywood scene. My talent is creating a talk out of conversation, adding a great opening line, highlighting the key points, and adding structure to it.

The three of us got together one Boxing Day (that's December 26th, for you non-British.) John was just out of the hospital after serious cancer surgery. We asked him to describe his experiences. He told us about his first symptoms and being sent for a blood test. John, who is over 6 ft, said, “The first thing I noticed was that I was the shortest man in line. I was also the only one not wearing high heels and lipstick.” “That’s because Tuesday is transgender night,” the doctor said.

Two minutes into John’s account, we were laughing so hard that I stopped him. “John, this is going to be your next speech. Let me get the tape recorder and start all over!” As we listened, David Garfinkel kept adding dramatic effects. When John finished, we had the foundation for a speech called “Laughing All the Way to the Hospital.” It was full of human interest, funny and poignant. John Cantu is the “everyman” in movies who takes whatever life hands him with good humor and no complaints.

John told about lying on a gurney, waiting to be wheeled into surgery. “I’m a street-smart blue collar guy,” he said, “and I've never been in a situation I couldn’t talk my way out of or run away from. Then a woman comes up and asks if I’m okay. ‘To be honest, m’am, I'm a lot more apprehensive than I thought I would be.’ She took my hand. ‘Don’t worry. We’re going to take really good care of you.’ Suddenly, I felt better.”

“Whenever you give this speech to health care workers,” I told him, “call it ‘The Touch of Her Hand’!”

In his talk, John created 62 different individual characters, a whole busload of people, a hospital full of medical workers, and an hallucinatory spaceship full of aliens in green hospital scrubs. And his lesson learned: Nothing is so bad that it can’t be funny!

Our collaboration on John’s speech was so exciting that we transcribed the tape and turned the experience into an NSA seminar. We built a set on stage, replicating my living room with hotel furniture. Then we re-enacted the whole thing, freezing the action every now and then so moderator Janelle Barlow could point out what techniques we used in an incredible learning experience.

Another National Speakers Association star, Hope Mihalap, is one of the most brilliant natural humorists I’ve ever met. She’s Greek, married to a Russian, and her audiences adore her down-to-earth, everyday insights. She had been asked if she could tie a sales message into her humorous talk. (Hope is the first to admit she doesn’t have a business bone in her body.)

So I asked her to tell me her hilarious story about buying a girdle. As Hope spoke, I pointed out eleven spots where she could tie in a customized client message. For example, she could repeat the saleswoman’s humiliating comments, and then ask, “What could you say to keep your customers from feeling like I did?” Her audiences would be learning a valuable lesson while laughing. I suggested she collaborate with a sales trainer. He or she could do what I had done through the entire talk. From a sales standpoint, tie in sales and marketing questions and observations that could easily be added to Hope’s talk. Hope in return could write some funny lines for his/her sales presentation. Go Hollywood !

All of us have our unique strengths and shortcomings. When you collaborate with other talented people, you can make your presentations big box-office winners!

Top Tips to Win with an Audience Every Time

When speaking professionally... Have a personal relationship with the company whenever possible. As a keynote speaker, I have been introduced by my bank account number and insurance policy number, or started with a story about doing business with the company.

Spend as much time before and after the talk with the audience. There is more business to be had from the connection with the audience members and contacts from the client organization than from the greatest speech.

Tell a story in your talk that was obviously created for this audience. This is easily done if you ask you contact for a person who well illustrates one of your major points. Many of the stories I created for specific groups have become some of my classic 'signature' stories.

Make mention of something you read in the client's annual report and press release.

 

Good luck...Patricia Fripp

Want to learn from someone who has actually done it? Award-winning speaker, Patricia Fripp can show you how to be more successful in your own professional speaking career.  How to Build a Profitable Speaking and Consulting Business and The Speech as Product: Write It and They Will Pay...Not Necessarily are just two of Fripp's outstanding DVDs that share her valuable inside secrets on speaking professionally.  For a complete selection visit: http://www.fripp.com/publicspeakingresources/

Marketing for Speakers and Consultants

The Odd Couple® Seminar for Speakers, Coaches, and Consultants
Las Vegas, Nevada

The Dramatic Value of The 2005 Odd Couple® Seminar Patricia Fripp and Alan Weiss have examined nine years of Odd Couple® Seminar participation - hundreds of Odd Couple Seminar graduates and their careers - and have developed the experiential program to not only learn, but to apply skills in the most realistic yet safe environment possible.

You have the opportunity for only one first impression with any key buyer - until now! The 2005 Odd Couple® Seminar will provide a combination of role-playing, simulated visits, simulated telephone calls, case studies, and "hot seat" experiences so that the key first impression will be familiar and comfortable when you're actually with that important prospect.

Based extensively on Fripp's coaching work and Alan's simulations with major clients and senior level executives, participants will benefit from having "been there and done that."

The 2005 Odd Couple® Seminar will be set in Las Vegas at The White House, a world-class state-of-the-art learning center, You will have a singular and sensational learning experience. You will be able to replicate your toughest marketing challenges and resolve them behaviorally, not merely conceptually.

This is an incredible learning experience for new and repeat graduates. We encourage you come early, or stay later, and enjoy the locale. You will be excited to know that this year The 2005 Odd Couple Seminar will be held at the American Payroll Association's world-class learning center, The White House, in Las Vegas. Please take the visual tour. http://www.thewhitehouselasvegas.com As this is a state-of-the-art facility you will be able to benefit from website analysis and valuable information about web marketing in a wonderful hi-tech classroom.

Please find your own best hotel rate and taxi over to The White House: 3260 Joe W. Brown Drive, Las Vegas, NV 89109. It is right behind the Las Vegas convention center and next door to the Hilton Hotel. Click here for more hotel information. Catered breakfast and lunch will be provided and included in your registration. You have more options than usual. Come for two action-packed days, or come early for Fripp's Speaking School. Stay later for intimate intermediate coaching session with Fripp.

Seminar includes these agenda items:

Five "Full Stage" Role Plays
- Ushered into the office of a buyer based on a referral appointment.
Goal: How to establish rapport, create conceptual agreement, submit a proposal.

- Phone call from a person inquiring, who is looking at your website.
Goal: Convert casual "fishing trip" into substantive consideration.

- Meeting with an event planner at an association meeting.
Goal: Find and meet with the economic buyer.

- Networking at a fundraising event.
Goal: Moving from casual to business relationship.

- Contacting a satisfied client post-session.
Goal: Obtaining five high-quality referrals.

Marketing Material Critique - Full group discussion of current marketing and collateral materials with written suggestions for more dramatic impact.

Learn the best marketing techniques, and philosophies, that keep Fripp and Alan solidly booked with overflow business no matter what the economy is doing. Many of these ideas you can immediately implement.

Website Critique - Full group viewing and discussion of website with commentary on improving: opening "hook"; testimonial use; value offerings; product offerings; technical aspects (navigation, capture of names, search engines, etc.); and plans for evolution. Throughout the weekend there will be specific times to analyze your website in a small group setting.

Diversifying Your Professional Portfolio - An offering of 15 allied business opportunities to consider for the diversification of your income. We guarantee that at least four or five will make sense for you, and perhaps even most of them.

Creating Passive Income - It's never too early (or too late) to establish avenues of passive income. We'll present a plan for how to establish your "earn while you sleep" annuities, how to keep them fresh with minimal time investment, and how to use them to create equity for the future.

Building Your Brand - Specific work on the three fundamentals of dynamic brand impact: Formulation, nurturing, and brand equity. If you have a brand, enlarge, expand, and/or add to it. If you don't, create one while you're with us. (One speaker and coach of unacceptable behavior among senior executives became "The Lion Tamer" and immediately gained radio interviews.)

Publicizing Your Story - Use the stories that define your life and your message, not solely on the platform, but with the media to build recognition, marketing, and celebrity. Treat the media as your primary audience.

If you are a first time attendee, we can cover some of the content from earlier Odd Couple Seminars. If you are a repeat graduate, you know there is always new content, or an updated approach to everything that is said.

Click here to find out what Odd Couple® Seminar Graduates say about their experience.

How Do I Get Started as a Speaker?

1. Check http://www.nsaspeaker.org and click on chapters to find your local chapter of the National Speakers Association. Go from there...understand the industry you want to enter.

2. Invest in The Odd Couple Marketing and Strategy Seminar for Speakers and Consultants given by Fripp and Weiss.

http://www.fripp.com/publicspeakingresources/speakermarketing.html

3. Invest in Alan Weiss's book Money Talks: How to Make a Million as a Speaker.

https://ssl.cgicafe.com/clients/summitconsulting.com/books.html#book13

4. Read Fripp's free articles on marketing for speakers.

http://www.fripp.com/articleslist.html